About Me


I'm Derek.

Visual Designer with over 13 years experience relative to the creative design and management of lifestyle/retail, entertainment and technology related brands.


An entrepreneur at heart, I have been involved with a number of start-ups over my career and I'm passionate about building partnerships whenever possible.


I was previously the Creative Director for Fluid Music Inc, (now Mood Media LSE:MM) where I was responsible for a broad range of creative functions including graphic design, brand development and management, UI/UX design, social media and video/music production.


While working at Fluid Music, I played a key role relative to the management and development of assets regarding the company's partnerships with American Idol, Sony and iTunes.


I am a maker, a fan of Halloween and experienced in foam work, faux finishing, projection effects, animatronics and lighting.


2016 - 2019

Senior Visual Artist

Lucky Tackle Box

Worked across digital, traditional, and event marketing with dozens of high profile and startup influencers to create content focused campaigns that drove traffic and conversions to the Lucky Tackle Box website.

2013 - 2015

Senior Visual Artist


Successfully revised the overall user interface and user experience of a consumer facing health platform, as well as refreshed all associated online, video and print collateral.

2010 - 2012

Graphic Artist

Affinity TV 247

Spearheaded the development and design of multiple video & gaming platforms, as well as managed the creation and deployment of associated video content and commercials.

2009 - 2010

Graphic Artist

Sidebar Interactive

Designed and implemented graphic content for iPhone, Blackberry and Android smartphone apps.

2008 - 2009

Graphic Artist

Fluid Music

Responsible for high profile music related websites & magazines with associated branding, print, and package design.

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